5 Social Media Tools For Facilitating Your Marketing Drive

Over the years, social media has increasingly become more adapted for business purposes. Currently, it is every brand marketer’s most valuable tool. Every business that is serious about increasing their reach, visibility and ultimately their market and sales has no choice but to take the social media seriously. Most people – including your ideal and … Continue reading 5 Social Media Tools For Facilitating Your Marketing Drive

Pinning With Purpose: 7 Tips To Market Your Business Using Pinterest

Image Credit At first glance, one could see Pinterest as just another photo-sharing site, but it is far more than that. You could be forgiven for that gross error in judgment. I mean, all you see at first glance is just a bunch of pictures in grid format, right? Clarity is found when you dig … Continue reading Pinning With Purpose: 7 Tips To Market Your Business Using Pinterest

How to Use Video Marketing to Establish Your Brand and Maximize Your Impact

You know the saying that goes, “A picture is worth a thousand words”, right? Well, a video is worth much more. In fact, if you know just the right video marketing strategy to adopt, you will find that it is the new darling of the marketing world. Say you are a venture capitalist looking out … Continue reading How to Use Video Marketing to Establish Your Brand and Maximize Your Impact

How New Startups Can Begin Building Their Brand

When a new entrepreneur begins a company, there are so many things to consider. The business owner must decide how they are going to effectively brand their company. Branding is more than just the name of the company and its products or services. It is the company's logo, mission statement, website and the perception of … Continue reading How New Startups Can Begin Building Their Brand

4 Ways to Turn Customers to Brand Ambassadors

  Do you know that you can turn customers to brand ambassadors? Yes, you can cut on your ad budget and channel the resources to other aspects of business if you have loyal customers. These are customers that will preach the goodness of your product/service everywhere they go. Firsthand experience always helps to deliver the … Continue reading 4 Ways to Turn Customers to Brand Ambassadors

6 Sales Lessons I Learnt From Brian Tracy for a Successful Sales Career

Brian Tracy's story inspired me before I started my first business, and will continue to inspire me. After dropping out of school, working at so many menial jobs, travelling round America, and enduring being broke, the sales guru emerged successful. His story is that of going from grass to grace through sales. Definitely it was … Continue reading 6 Sales Lessons I Learnt From Brian Tracy for a Successful Sales Career

6 Guaranteed Ways to Maximize Internet Marketing Campaigns

Have you ever burnt the night oil and estranged yourself from sleep to stay at the office and churn out a marketing strategy? However, imagine that you kick off this campaign only to see everything you have worked for come tumbling down like a pack of cards. You keep wondering why your marketing campaign is … Continue reading 6 Guaranteed Ways to Maximize Internet Marketing Campaigns