Pinning With Purpose: 7 Tips To Market Your Business Using Pinterest

Image Credit At first glance, one could see Pinterest as just another photo-sharing site, but it is far more than that. You could be forgiven for that gross error in judgment. I mean, all you see at first glance is just a bunch of pictures in grid format, right? Clarity is found when you dig … Continue reading Pinning With Purpose: 7 Tips To Market Your Business Using Pinterest

6 Ways To Build Your Personal Brand On LinkedIn

  Are you an entrepreneur or involved in the corporate business world? You absolutely need a LinkedIn account. Not just that, you need to have a personal brand on LinkedIn. LinkedIn is not your conventional social network. Other social media platforms were built on the idea of connecting people – family and friends – so … Continue reading 6 Ways To Build Your Personal Brand On LinkedIn

How to Use Video Marketing to Establish Your Brand and Maximize Your Impact

You know the saying that goes, “A picture is worth a thousand words”, right? Well, a video is worth much more. In fact, if you know just the right video marketing strategy to adopt, you will find that it is the new darling of the marketing world. Say you are a venture capitalist looking out … Continue reading How to Use Video Marketing to Establish Your Brand and Maximize Your Impact

Twitter Power: How to Promote Your Business on Twitter for Maximum Conversion

Social networks have been around for a while and the term is self-explanatory. Facebook – in 2006 – was updated to enable friends and family connect with each other. And that was it. For a while, it was all about Facebook; it was not a social network, it was the social network. There was no … Continue reading Twitter Power: How to Promote Your Business on Twitter for Maximum Conversion

The Art Of The Start: Lessons I Learned From Guy Kawasaki’s Masterpiece

You will remember I shared a write up some time ago, where I suggested 9 books you should read before starting a business. Among that group of books, Guy Kawasaki’s ‘The Art Of  The Start’ stood out for me. What were you expecting? It's about startups... This book is special. If I am to summarize … Continue reading The Art Of The Start: Lessons I Learned From Guy Kawasaki’s Masterpiece

8 Ways You Can Effectively Use Instagram For Business

The social media is now so big; it’s actually beginning to make the biggest statement on the 21st century lifestyle. In fact research has it that more than half of the world's total population connects via social media sites. Yes, the world has indeed become a global village, and rendering our geographical borders and distance … Continue reading 8 Ways You Can Effectively Use Instagram For Business

4 Ways to Turn Customers to Brand Ambassadors

  Do you know that you can turn customers to brand ambassadors? Yes, you can cut on your ad budget and channel the resources to other aspects of business if you have loyal customers. These are customers that will preach the goodness of your product/service everywhere they go. Firsthand experience always helps to deliver the … Continue reading 4 Ways to Turn Customers to Brand Ambassadors