Author: Toby Nwazor
startup marketing

Marketing for Your Startup: 11 Ways to Do it Right

In one article from Forbes, Neil Patel notes that up to 90% of startups fail. This is an overwhelming and discouraging number for most people who plan to enter the world of startups. There are many reasons for startup failure, such as lack of product-market fit,…

Why Time Tracking is one of the Best Project Management Tools That Will Improve Your Productivity

How many times has it happened that a task took more time than you expected? Or that you multi-tasked and at the end of the day you realized that you could have been more productive had you mono-tasked? Or even that while you had a to-do…

5 Things Startups Need To Know About PCI Compliance

Have you ever thought about the possible outcomes of a data breach in your company? According to Norton, 38 percent of cybercrime aims at the United States, making the country the world’s top target. We shall discuss PCI compliance and explain why it matters. PCI Compliance…

Four Tools to Help you Succeed as an Online Entrepreneur

  My sojourn as an online entrepreneur began three years ago. And since then, I have read and heard online entrepreneurs complain about having too much to do and insufficient time to handle them. This problem has drastically reduced the productivity of a lot of online…

4 Reasons Right Now is the Time to Start Your Family Business

We can all understand the appeal of working with our loved ones – most of us anyway – but until recently it hasn’t been viable. Traditionally, starting a business is expensive. A couple needed to work the rat race until they could save enough to rent…

5 Ways to Improve Employee Morale and Business Productivity

We are often told that maintaining employee morale is crucial to running a productive and successful business. But we don’t hear as much about what actually reduces employee morale, and how to raise it again. Let’s take a look at some of the most common reasons…

5 Social Media Tools For Facilitating Your Marketing Drive

Over the years, social media has increasingly become more adapted for business purposes. Currently, it is every brand marketer’s most valuable tool. Every business that is serious about increasing their reach, visibility and ultimately their market and sales has no choice but to take the social…

10 Helpful Tips for Anybody Starting a Business for the First Time

Starting a business requires an excellent idea, dedication, and some knowledge about how to lead a business. This is necessary for the business to be successful and for you to keep improving it consistently. If you’re currently in the process of starting a business, you might…

The College-preneur: 5 Tips to Successfully Starting A Business In College

Where I come from, there is a popular belief that the entire essence of going to college is to come out with a good degree so you can land a high paying job. It was – and still is to a degree – the most popular…

6 Things to Clear Up Before Saying ‘I Do’ to a Business Partnership

One of my protégés met me a few weeks ago with a business partnership proposition. Not with me, but with a friend of his. He was very enthusiastic about the whole deal. And I was happy for him, sincerely. But just before he got carried away,…